Radisson Hotel Group to unify data collection

Radisson Hotel Group has selected Reltio’s cloud-native software-as-a-service platform to unlock the group’s enterprise data and accelerate its business transformation. 

The company will implement Reltio’s platform to continuously consolidate the group’s data in real time across its hotels. By deploying the Reltio platform, Radisson can leverage accurate, consistent and comprehensive information.

“Data plays a crucial role in enhancing and personalizing our customers’ experiences," said said Nouman Ali, senior director, global data governance & MDM, in a statement. "Reltio is a critical partner as we embark on our digital transformation initiative.”

Radisson Hotel Group has nine brands and more than 1,700 hotels open and under development in 120 countries.

“The breadth of Radisson Hotel Group’s enterprise application system architecture, which expands across many hotel chains and operational units, requires a need for accurate, timely data that can help deliver an even better customer experience and drive business outcomes,” said Manish Sood, CEO, founder and chairman of Reltio. “That's where we help. The Reltio platform combines all of Radisson Hotel Group’s data sources into one—from loyalty to transactions to preferences—giving it a 360-degree view of its customers.”