Third-party hotel operator Aimbridge Hospitality has appointed Aly El-Bassuni as divisional president, enhanced select service. El-Bassuni is joining Aimbridge after senior leadership runs at Radisson and Wyndham.
“I am excited to welcome Aly to our divisional leadership team and believe he’ll play a key role in our vision to set a new standard in hospitality,” Mark Tamis, Aimbridge Hospitality’s president, global operations, said in a statement. “Aly is a people-first leader whose values and leadership style are a perfect fit with our culture, while his diverse industry experience, operational know-how, and brand prowess will immediately add value for our owners and associates and be a huge asset to Aimbridge as we continue to push operational excellence throughout our organization.”
El-Bassuni has more than 20 years of franchise and brand operations experience. As chief operating officer-Americas for Radisson Hotel Group, El-Bassuni was responsible for more than 600 franchised and managed hotel operations for Radisson's seven brands with direct management of brand leadership, owner relations and guest experience.
In addition to his time at Radisson, El-Bassuni previously served as VP of brand operations at Wyndham Worldwide, leading the strategic direction, net unit and room growth, financial and operations management and brand positioning for several brands during his tenure.
Most recently, El-Bassuni led an experiential and digital transformation within the student housing space, successfully launching and scaling a new, high-growth student housing brand and operator called Yugo as its global CEO.
Following the announcement of its six new operating divisions almost one year ago, Aimbridge Hospitality has added eight senior-level executives, including most recently Stephanie Peterson, head of marketing & communications.