First Hospitality names VP of revenue strategy

Hotel operating, management and development company First Hospitality appoints Nadia Panasyuk to vice president of revenue strategy. Panasyuk joins the First Hospitality commercial strategy team, bringing more than 20 years of hospitality experience in lifestyle, full-service and independent properties.

In this role, Panasyuk will lead the area revenue team, supporting all 70+ properties in the First Hospitality portfolio. She will develop and implement strategic revenue management initiatives to maximize overall room revenue, profit and market share for all properties.
“Nadia is an innovative leader, known for her bold, data-driven approach to revenue strategy,” Jenna Fishel, senior vice president of commercial strategy, said in a statement. “She has a deep understanding of the lifestyle space, including brands from Marriott, Hilton, IHG, and Hyatt to independent properties. Nadia is a strong addition to our growing commercial strategy team, especially as First Hospitality continues to expand in our lifestyle and independent property portfolio.”

Panasyuk joins First Hospitality from Pivot Lifestyle Hotels by Davidson Hospitality Group, where she served as the regional director of revenue management. In this position, Panasyuk oversaw 25 hotels and resorts in the Pivot portfolio, served as a Marriott expert for all Davidson Hospitality Group verticals, facilitated market share growth, and more. She has held leadership positions at Marriott International, Westin Chicago River North, The Gwen (Chicago), W Atlanta-Buckhead, and the Westin Galleria and Westin Oaks (Houston).