Kimpton's Ink48 Hotel appointed its newest director of sales and marketing. Ileana Acosta will focus on increasing hotel occupancy and revenue while growing bookings for the hotel's meeting and event space. Acosta's role also includes expanding key accounts, implementing partnerships and enhancing the hotel’s profile through marketing initiatives.
Acosta jump-started her 15 years of experience in the sales and hospitality industries in 2003 as Oakwood Temporary Housing's global sales manager of the Americas. She held her seat there for seven years until she moved to Hersha Hospitality Management as the group’s area sales manager in 2010. In 2012, Acosta took on the role of AD of sales in Gild Hall, a Thompson Hotel. After three years there, she was promoted to director of sales and marketing in 2015. During her two years leading the sales and marketing team at Gild Hall, Acosta not only achieved group room night growth of 57 percent YOY, but also improved total occupancy by 8.6 percent and led the property to a 5.6-percent YOY surge in growth in total hotel revenue.
“Ileana’s extensive sales background makes her the ideal sales and catering leader for Kimpton Ink48,” Tom Thorn, RD of sales and marketing at Kimpton Hotels & Restaurants, said in a statement. “We believe her knowledge and experience in the New York City market will be instrumental in further positioning Kimpton Ink48 as one of the most sought-after hotels in the city.”
In Hell’s Kitchen, the 17-story Kimpton Ink48 has 222 guestrooms and suites in Manhattan and near the Hudson River. The hotel’s operator, San Francisco-based Kimpton Hotels & Restaurants, has a portfolio of more than 60 hotels and 70 restaurants, bars and lounges across urban locations, resort destinations and up and coming markets in the U.S., Europe and the Caribbean. InterContinental Hotels Group acquired Kimpton Hotels & Restaurants in January 2015.