Third-party management company Aimbridge Hospitality has tapped messaging platform Medallia Zingle to streamline and scale real-time contactless guest communication at its hotels in North America.
“Aimbridge leverages its industry expertise and innovation at scale, enabling our hotels to meet evolving guest expectations,” said Andrew Arthurs, chief information officer of Aimbridge Hospitality. “Our partnership with Medallia will help us deepen our customer-driven innovation in a way that meets the needs of today’s guests, with a solution at the forefront of contactless communication.”
Medallia Zingle's artificial intelligence-powered messaging technology aims to help reduce strain on teams by allowing them to scale real-time guest communication, provide quicker and more efficient service, and drive additional revenue opportunities.
“We are thrilled to welcome Aimbridge Hospitality to the Medallia customer community,” said Ford Blakely, SVP and general manager of Medallia Zingle. “Aimbridge is known for taking an innovative approach in empowering their brands to enhance the guest experience, and this addition of real-time messaging to their ever-growing portfolio is a power move. Giving every guest the ability to communicate in their preferred way, while getting the quickest and best service yet, is a true win-win.”
The collaboration will include several new integrations between the Medallia Zingle intelligent messaging platform and Aimbridge Hospitality’s hotel management solution, and also offers custom workflows based on each property’s specific needs.
“As all eyes turn to the hospitality industry for inspiration on how to meet the heightened expectations of our times, these types of experiences will drive loyalty and growth in 2021,” Arthurs said. “This partnership with Medallia Zingle opens up fantastic opportunities for teams to elevate guest service, build back confidence and bring some much needed freedom to travelers everywhere.”