Foxwoods Resort expands adoption of Nor1 platform

CheckIn Merchandising has created operational efficiencies for the Foxwood team and agents. Photo credit: Foxwoods Resort Casino.

Foxwoods Resort Casino launched Nor1’s CheckIn Merchandising resortwide at its four towers. CheckIn Merchandising puts machine learning and predictive analytics at Foxwoods front-desk agents’ fingertips, and empowers them to merchandise premium inventory upon arrival.

“We launched CheckIn Merchandising nearly 30 days ago, and in a short time have seen amazing results,” said Nick Meier, director of revenue management at Foxwoods Resort Casino, in a statement. “The program has created operational efficiencies for our team, and our agents have seized the opportunity to generate additional revenue for our resort while providing an even more personalized check-in experience.

The Nor1 platform provides solutions at every stage of the reservation lifecycle that enable hospitality companies to create more meaningful interactions with their guests, building loyalty and driving long-term revenue.

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Hotel Optimization Part 3 | January 27, 2021

With 2020 behind us and widespread vaccine distribution on the horizon, the second half of the new year is looking up, but for Q1 (and most likely well into Q2) we’re very much still in the thick of what has undeniably been the lowest point of the pandemic. What can you be doing now to power through and set yourself up for a prosperous 2021 and beyond? Join us at Part 3 of Hotel Optimization – A Virtual Event on January 27 from 10am – 1:05pm ET for expert panels focused on getting you back to profitability.

 Foxwoods Resort Casino is owned and operated by the Mashantucket Pequot Tribal Nation.