Saddlebrook Resort adapts to demands for enhanced connectivity

BeyondTV ensures that Saddlebrook Resort guests have the ability to leverage guestroom televisions to access popular content streaming and social media apps. Photo credit: Hotel Internet Services

The Saddlebrook Resort, a 480-acre property in Tampa Bay, Fla., has implemented Hotel Internet Services’ BeyondTV entertainment streaming solution. The 550-suite resort recognized a need to update its guestroom entertainment services in order to reflect today’s guest preferences for personalized content and enhanced online security.

BeyondTV ensures that Saddlebrook Resort guests have the ability to leverage guestroom televisions to access popular content streaming and social media apps including Hulu, Pandora, ESPN, YouTube, and Facebook. BeyondTV's built-in web browser also provides instant access to the internet on a large television screen, a useful feature for Saddlebrook Resort's guests who wish to surf the web, check social media sites, shop online, get news and much more.

“Keeping up with changes in technology has always been seen as a challenge for those of us within the hospitality industry, yet since implementing BeyondTV we can confidently say that it finally feels like we are leading in technology rather than chasing after it,” Saddlewbrook Resort GM Patrick Ciaccio said in a statement. “Our partnership with HIS has not only provided us with a solution that fully addresses today’s guest preferences for personalized content, but also provides our resort with the ability to customize television screen menus so that we can communicate with guests in a manner that better suits their desire for instant information and service.”

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Guests at Saddlebrook resort can leverage BeyondTV to locate information on available hotel promotions and amenities such as spa services, restaurants, fitness activities, golf and tennis lessons. While catering to evolving guest entertainment needs, BeyondTV also offers hoteliers the opportunity to re-connect with their guests via its messaging tool. As a resort known to host numerous group events, Saddlebrook Resort staff can further leverage this feature to customize promotional messaging so that group members are fully aware of the unique services available to them.

With data privacy an understandable concern for today’s guests and hoteliers, BeyondTV also provides guests with its patented “Guest Personal Data Protection” so that sensitive information such as usernames, passwords and web browsing history can be deleted at any time with the click of a remote control button. Such data is also automatically erased upon check-out to ensure total data protection at all times.