Margaret Yeung has been appointed VP of brand management and communications for international hotel management company Rosewood Hotel Group. Yeung was brought on to spearhead the group’s overall strategic branding and communications, to strengthen brand awareness and market positioning and to continue development of the individual brands.
“This is a milestone year for Rosewood Hotel Group with our continued strategic growth and thoughtful global expansion. We are delighted to have Margaret join the group, and contribute through her in-depth knowledge of the luxury sector to the team,” Thuy Tranthi Rieder, group VP of sales and marketing for Rosewood Hotel Group, said in a statement. “With a strengthened team, we look forward to creating many more innovative and unique experiences for our worldwide guests.”
Yeung brings more than 20 years’ branding, marketing and strategy experience in the luxury, media and digital arenas combining both client and agency advisory roles to Rosewood Hotel Group. Most recently, she was partner and director of Kalli Strategic Consulting for seven years providing strategic advisory, branding and marketing services for a diverse range of sectors across three continents, including Europe, Asia and North America. Her practice sectors included luxury product brands, private banking, classical musical and fine art, C-suite private groups and more.
Previously, Yeung held senior positions at Louis Vuitton Moet Hennessy, World Presidents Organisation and Bulgari, leading branding and communications, business-to-business and business-to-consumer loyalty program development, digital strategy and strategic marketing plans.
Yeung holds a bachelor's degree from the University of Toronto. Her career has taken her to work in cities such as London, Paris, Washington, Toronto, Hong Kong and across the Asia Pacific region.